Loading
0
Xenon Commerce0%
Xenon
← All work
BrandingShopify2024

One brand, from packaging to storefront

A full identity system and matching Shopify theme that unified a fragmented brand.

Verde
1
Coherent system
+28%
Repeat purchase
12
Brand touchpoints

The challenge

Verde's look had drifted across packaging, ads, and web — three brands wearing one name.

Our approach

  • 01Created a single identity system: logo, type scale, color, and design tokens.
  • 02Documented everything in a living brand guideline the whole team can use.
  • 03Rebuilt the Shopify theme to match, tightening the path from ad to checkout.

The outcome

Verde finally looks like one brand everywhere. Repeat purchases climbed 28% after launch.

Let's build the store your brand deserves.

Tell us what you're launching. You get one owner and a clear plan, and your store usually ships in 21 days.